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Canada - Telecoms, Wireless, Broadband and Forecasts

Canada - Telecoms, Wireless, Broadband and Forecasts

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Meta Description Mobile market drives the industrys recoveryBuddecomm’s latest Canada Annual Publication, Canada - Telecoms, Wireless and
Publisher BuddeComm
Date of Report Jun 29, 2011
Quick Overview
Mobile market drives the industrys recoveryBuddecomm’s latest Canada Annual Publication, Canada - Telecoms, Wireless and Broadband, profiles the wireless (mobile) and broadband markets in Canada.
Canada’s wireless industry has experienced rapid growth since its inception in 1985, driven by advances in cellular technology, the deregulation of the Canadian telecom industry and significant switching from wireline to wireless services.
Following a decade of market consolidation, in early 2011 the wireless market remained largely dominated by Rogers Wireless, Bell Mobility and TELUS Mobility. However, due to the federal government’s Advanced Wireless Services auctions in 2008, the prospect of increased competition emerged as a number of new entrants prepared to establish themselves as wireless service providers across the country.
Canada currently ranks 12th in the OECD for broadband penetration, down from second place in 2002. Canada’s broadband markets also continue to rank poorly in terms of prices and speeds. Nevertheless, government policy has encouraged widespread availability, particularly to rural and regional areas, such that approximately 95% of Canadians live in communities served by broadband access. 
Market highlights:

During late 2010 and early 2011 four new mobile providers had launched services, namely Globalive’s Wind Mobile, newly created Public Mobile, Mobilicity and finally cableco Vidéotron’s Vidéotron. Meanwhile cableco Shaw Communications has stated its intention to launch wireless services in 2012.
Whilst the presence of new entrants offering largely low-cost services and handsets may not have a sizeable impact on the overall market share of the likes of Rogers, Bell and TELUS (who collectively account for around 94% of Canada’s wireless market), the entry of the large cable companies such as Vidéotron Itee and Shaw Communications into the wireless market is more likely to pose a threat to that dominance.  
In the broadband market, cable still leads DSL in terms of subscriber numbers, with DOCSIS 3.0 upgrades reigniting cable subscriber growth, whilst fibre deployments are starting to gain momentum.
Following Barrett Xplore’s planned deployment of a nationwide WiMAX network complemented by a 4G satellite network, rural Canadians can look forward to faster broadband with higher bandwidth allowances. Following a lengthy review process, in May 2011 the CRTC announced a new target for ‘basic’ broadband access across Canada. The CRTC stated that by the end of 2015 all Canadians should have access to broadband speeds of at least 5Mb/s for downloads and 1Mb/s for uploads.Note: Dollar amounts are in Canadian $ unless otherwise stated.
Data in this report is the latest available at the time of preparation and may not be for the current year.
Table of Contents

1. Broadband Market
1.1 Industry overview and analysis
1.1.1 Broadband policy initiatives
1.1.2 Broadband statistics
1.2 Cable modems
1.2.1 Overview and statistics
1.2.2 Major cable broadband providers
1.3 Digital subscriber line (DSL)
1.3.1 Overview
1.3.2 Major DSL providers
1.4 Fibre-to-the-home/node (FttH/FttN)
1.5 Wireless broadband
1.5.1 WiFi
1.5.2 WiMAX
1.5.3 Satellite
1.5.4 HSPA and LTE
2. Mobile Communications
2.1 Analysis 2010/11
2.2 Overview of Canada’s Wireless market
2.2.1 Introduction
2.2.2 Wireless statistics
2.3 Regulatory overview
2.3.1 CRTC and Industry Canada
2.3.2 Spectrum licensing
2.4 Wireless technologies
2.4.1 Personal communications services (PCS)
2.4.2 GSM
2.4.3 Third Generation (3G) wireless
2.4.4 Long-term evolution (LTE) wireless
2.4.5 WiMAX
2.5 Major wireless operators
2.5.1 Rogers Wireless
2.5.2 Bell Mobility
2.5.3 TELUS Mobility
2.5.4 SaskTel Mobility
2.5.5 MTS Allstream
2.5.6 New entrants
2.6 Wireless services
2.6.1 Prepaid and postpaid services
2.6.2 Wireless data services
2.6.3 Text messaging (SMS)
2.6.4 Multimedia messaging service (MMS)
2.6.5 Mobile TV
3. Forecasts
3.1 Wireless penetration and revenue 2011-2016
3.2 Broadband subscriber forecasts to 2015
4. Glossary of Abbreviations
Table 1 – Residential DSL and cable broadband subscribers – 2001 - 2011
Table 2 – Broadband penetration in top 10 OECD countries – 2001; 2006; 2010
Table 3 – Broadband penetration in G7 countries – 2004 - 2010
Table 4 – Wireless provider market share by province – 2009
Table 5 – Wireless industry revenue by service type – 2002 - 2009
Table 6 – Rogers Wireless pre and postpaid revenue, operating income – 2002 - 2010
Table 7 – Rogers Wireless pre and postpaid subscribers, churn and ARPU – 2009 - 2010
Table 8 – Bell Wireless revenue, subscribers, churn and ARPU – 2009 - 2010
Table 9 – TELUS Mobility revenue, EBITDA, penetration and coverage – 2003 - 2010
Table 10 – TELUS Mobility prepaid and postpaid subscribers – 2009 - 2010
Table 11 – TELUS Mobility ARPU and monthly churn rate – 2002 - 2010
Table 12 – SaskTel Mobility revenue, subscribers, ARPU and annual change – 2009 - 2010
Table 13 – MTS Allstream wireless revenue, subscribers, ARPU – 2009 - 2010
Chart 1 – Cable broadband subscribers by major operator – 2004 - 2010
Chart 2 – DSL subscribers by major operator – 2004 - 2010
Chart 3 – Wireless subscribers and annual change – 2000 - 2010
Chart 4 – Wireless subscribers by major provider – 2004 - 2010
Chart 5 – Wireless operator market share – 2006; 2010
Chart 6 – Prepaid subscribers by major operator – 2004 - 2010
Chart 7 – Postpaid and prepaid shares of wireless market – 2010
Chart 8 – Text messages sent per month – 2002 - 2010
Chart 9 – Forecast wireless subscriber penetration and industry revenue – lower growth scenario – 2011 - 2016
Chart 10 – Forecast wireless subscriber penetration and industry revenue – higher growth scenario – 2011 - 2016
Chart 11 – Forecast residential DSL, cable, FttH and 4G wireless broadband subscribers – lower growth scenario – 2011 - 2015
Chart 12 – Forecast residential DSL, cable, FttH and 4G wireless broadband subscribers – higher growth scenario – 2011 - 2015
Exhibit 1 – Example of major fibre project – the Alberta SuperNet
Exhibit 2 – Example of WiMAX developments – Barrett Xplore




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